The 6 Best Instagram Analytics Tools (And Metrics You Need to Track)
In Instagram SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors. Strengths are:. Direct Messaging Instagram Direct — instead of messaging to the world, you can message and even in a way engage in a picture conversation directly. Entry barriers are lesser for internet based businesses and hence other players can easily enter.
The brandguide table above concludes the Instagram SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Instagram. Write for Us! Quizzes test your expertise in business and Skill tests evaluate your management traits.
Related Business Content. Top Companies Lists. Start Learning Now! Prev: Ingram Micro. Next: Intel. The brand names and other brand information used in the BrandGuide section are properties of their respective companies.
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Similar Brands in the same Sector:. Management Quizzes Skills Tests. Follow us on.We track all the metrics you need to prove the impact and ROI of your Instagram campaigns. With Keyhole, collect all the metrics your clients care about: engagement, reach, impressions and every datapoint related to Stories, then calculate your impact.
With account tracking, we help you capture and analyze the data you need when working with influencers. Our real-time capabilities allows you to course-correct any campaign, especially campaigns with influencers. Remember what Stories you posted through Stories Analytics: how many people viewed, skipped and exited each one of them. Keyhole for. Blog Tips and Tricks for Marketers. Customer Stories Case Studies. Instagram Analytics. We'll help you answer all these questions, and many more.
How do I save time by automating data collection? How do I create reports on time for my clients? Start free trial. We track all the metrics you need to prove the impact and ROI of your Instagram campaigns With Keyhole, collect all the metrics your clients care about: engagement, reach, impressions and every datapoint related to Stories, then calculate your impact. Measure your campaign ROI. Measure Influencers' Metrics. Check your Instagram influencers. Try Real-Time tracking. Instagram Analytics: Campaign success has no secrets anymore.
Track Hashtags on Instagram.Marketing software to increase traffic and leads. Free and premium plans.
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Without the right metrics, you'll never know if you could be doing more to engage your audience or grow your following.
Instagram Analytics Secrets: Analysis, Tools (An Advanced Guide)
There are plenty of Instagram analytics apps to help you keep track of your progress and discover areas for improvement. Here, we'll focus on the best free Instagram analytics apps, so you can focus your money and efforts on the Instagram content itself. Image via Later.
If you have a business account on Instagram, you automatically have access to their free analytics tool, Instagram Insights. The Insights tool can show you when your audience is on Instagram, which of your posts are most popular, and your account's impressions and reach.
Instagram Account Analysis
Additionally, you can compare your original post with a promoted version of the post to figure out if your paid efforts are working. Unfortunately, you can only use the tool within the app there's no desktop versionand it's not the most user-friendly, but it provides a good basic overview of your Instagram analytics for both individual posts, and your account as a whole.
Iconosquare is a three-in-one Instagram solution for social media marketing. The platform allows you to schedule new posts, monitor what people are saying about the industry or your brandand of course track your Instagram analytics. These analytics show you trends related to engagement, impressions, your posts' reach, and even how your Instagram Stories are performing. Iconosquare also includes hashtag and competitor tracking, allowing marketers to compare themselves against the people and topics they care about.
The platform comes with a two-week free trial, as well as a variety of free tools such as a full Instagram Audit. Squarelovin's free Instagram Insights tool provides most of the information you'd need to conduct an analysis on your progress over the year — for instance, you can obtain a monthly analysis on your posts, or a history of your posts broken down by month, day, or even hour.
Additionally, the tool offers insights into your followers' interests, and how to drive further engagement to your posts.Check Your Account Insights Instantly. SocialStats is a small easy to use tool made to view Instagram analytics, with SocialStats you can track unlimited Instagram Accounts and find out in depth statistics to boost your Instagram following.
You can check live or go back in the history and check your Instagram stats history in seconds. Weekly Instagram analytics report will be emailed to you automatically to keep you updated. Best way to automate your Instagram reporting. Analyse or compare instagram accounts side by side to get detailed reports and find out your negative and position points to make any necessary improvments. SocialStats comes with great features such as tracking engagement rates top Instagram hashtags, top mentions, find out your Instagram success rate and many other great features making it easy for you to increase your instagram followers.
Discover your most liked posts mentions and hashtags, and create similar posts to keep getting more followers. Add unlimited accounts in your favourites and track their Instagram engagement easily and view your Instagram stats later on. View your analytics manually or let us completely automate them for you and email to your desired email address. Track your Youtube Subscribers, views and videos monitor your success daily to reach your goals.
Check your recent Youtube video stats find out which video got most likes and comments. Check daily to see your Youtube account future projections and future stats in later time. If you are a Facebook marketer Socialstats is the best affordable tool for you to track your Facebook stats and see if you are getting the results you want. With Socialstats you can view your Facebook page statistics and much more for upto 10 pages.
Features SocialStats is a small easy to use tool made to view Instagram analytics, with SocialStats you can track unlimited Instagram Accounts and find out in depth statistics to boost your Instagram following. Top Hashtags SocialStats comes with great features such as tracking engagement rates top Instagram hashtags, top mentions, find out your Instagram success rate and many other great features making it easy for you to increase your instagram followers.
Track Accounts Add unlimited accounts in your favourites and track their Instagram engagement easily and view your Instagram stats later on. Youtube Analytics Track your Youtube Subscribers, views and videos monitor your success daily to reach your goals.
Facebook Analytics If you are a Facebook marketer Socialstats is the best affordable tool for you to track your Facebook stats and see if you are getting the results you want.
Stats comparison. Media Stats.Do you want a better way to analyze your Instagram marketing efforts? The right Instagram tools can provide analytics to inform your social media strategy and content scheduling. Instagram Insights provides basic stats for assessing your Instagram marketing efforts.
On the downside, you have to navigate the app a bit to see all of these stats. It would be nice if Instagram would let you view this data on desktop or download your results. To access these insights, tap the bar chart icon in the top-right corner of the app. The first analytics screen shows high-level insights for the last week and comparison stats for the week before.
You can view your total impressions, reach, profile views, and website clicks. It also shows your top posts and stats for your Instagram stories from the last 24 hours. You can now see the top six posts from the past seven days sorted by impressions. Tip : Tap the blue links at the top of the screen All, 7 Days, or Impressions for additional filtering options.
Back on the main Insights page for your account, scroll down to the Followers chart of times when your followers are on Instagram.
Tap the See More blue link next to Followers to get more details about your audience. On the next screen, view the number of new followers for this week and get a gender breakdown of your followers. With Socialbakers, you can get a free report on your most popular Instagram photos, filters, and hashtags, and all of your interactions with followers. The report is visually appealing, but navigating it is a bit clunky. The most useful sections are the most liked and most commented posts because this information can help inform the types of images you use in future Instagram posts.
The free report is fairly simple. You may find the dashboard interface a little difficult to get used to. For example, zooming in and out, and scrolling through the report can be a little tricky. However, the report presents the information well and the distribution of posts by month chart is handy. Editorial Note: Simply Measured was acquired by SproutSocial in December ; the free report mentioned below is no long available.
Simply Measured offers a free Instagram report for users with up to 25, followers. The stats and insights are presented clearly and will help inform your Instagram posting strategy.
The report lets you quickly see what has worked well in your Instagram marketing so you can apply these insights to future posts. The report you receive will be rich in detail.
Then log in and authorize Simply Measured to access information from your Instagram account. On the next page, fill in your personal details and click Download. Finally, fill in some more information about yourself and Simply Measured will email the report to you. The buttons in the top-right corner of the screen let you download the report to Excel or export it to PowerPointwhich is a nice touch.
On the Charts tab, you can view a wealth of insights about your most engaging posts and average engagement per post. The Engagement chart shows Instagram engagement over time.
Optimizations is the last section on the Charts tab. Here you can find out what users are saying in comments, what filters are performing best, and locations of your top-performing posts.
It helps you determine the best time to post, which hashtags to useand what content to post more or less of. It also highlights your top followers and reminds you to engage with them.
To access your free report, click Start Your Checkup on the home page and then sign up for a Union Metrics account. Next, authorize Union Metrics to access information from your Instagram account.Analyze and track your social media accounts. We're giving you access to all the day by day analytics and generate accurate and free stats of any account that we have in our database. We are even sending you notifications of your tracked social media accounts progress by email.
Example reports Check out some of our demo analytics reports. Likes Followers Likes 3K. Followers 3K. Likes 1K. Followers 1K. Likes 2K. Followers 2K. Likes 4K. Followers 4K. Center-frios Center frios. Likes 0. Followers 0. MCT-Engenharia This report was not yet generated.
Adoceavidamaiaraveleda adoceavidamaiaraveleda.How to Use Instagram Analytics to Grow Engagement & Followers 📈 - Later
Likes 9K. Followers 9K. Uploads 0. Uploads Engagement 3. Center-frios This report was not yet generated This report was not yet generated, click on the report to calculate it. TulipaModaFemininaRG This report was not yet generated This report was not yet generated, click on the report to calculate it. Engagement 8. Adoceavidamaiaraveleda This report was not yet generated This report was not yet generated, click on the report to calculate it. Your Social Media Analytics Tool Track evolution of your social media accounts with beautiful statistics and charts.
Past, present, future We're giving you access to all the day by day analytics and generate accurate and free stats of any account that we have in our database. Weekly Email Reports We are even sending you notifications of your tracked social media accounts progress by email.
Try it right now. Instagram Instagram Facebook Youtube Twitter.Analytics provide the information you need to set actionable social media goals. Meanwhile, measurement is the only way to prove your Instagram ROI. Since then, third-party analytics tools have had to adapt to the new, privacy-first rules. Meanwhile, brands, business accounts and regular users have been left to figure out which tools are still working, let alone capable of meeting their unique needs.
You can choose a niche tool that will help with your influencer strategy or your next Instagram contest. Of course Instagram itself has its own built-in analytics on offer. To use it, you need to have a business profile. Other advantages: Hootsuite also has social listening and competitive analysis tools.
Finally, because Hootsuite supports dozens of different social media platforms, you can integrate all of your analytics in one place. It assesses your most recent 30 days of posts, as well as your profile overall.
Of course, after that, Iconosquare will offer you a free trial of their pro dashboard. They also offer social media management and scheduling tools. Union Metrics is purely an analytics tool—without scheduling or management capabilities—so if you have the budget, check out the pretty reports, hashtag analysis and automated insights. On the free side, Union Metric also offers an Instagram account check-up. Keyhole positions itself as a competitive Instagram analytics tool : showing you what your competitors are seeing in their analytics dashboards.
For instance, now you must specify an account to see its user data. Because all data from unspecified users has been anonymized in search results. This is especially useful for those of us who regularly run Instagram contestsor who need to check up on our branded hashtags. If you still need to get your spying or evaluating done, HypeAuditor might be your next choice.
You can easily grab a free, automated report on any Instagram account with over a thousand followers.